Real AI opportunities for you.Real AI impacts for people.
Focus on the experience layer for AI.
AI that works for people is the root of AI that works for business.
Last year, 95% of companies saw zero ROI on their AI investments — not because the technology failed, but because the work, the workflow, and the human at the other end never quite met. Teams aim too wide and lose focus, or too narrow and miss the strategy. Outcomes go undefined, teams lack alignment before solutions ship. The result is bloated pilots and abandoned tools.
The work that pays off is different. It marries AI with experience — and prioritizes against both business outcomes and CX, not one or the other, and not in sequence. It finds where AI can genuinely help, frames it inside a real user journey, and ships something people choose to use. That's how AI investments compound over time, how teams actually learn, and how the ROI stops being theoretical. The Impact AI Program is a way to get it done.
The Impact AI Program
A three-part sequence that carries you from identifying where AI can be most effective to defining the requirements of the solution to live, user-tested solutions people actually want to use.
AI Impact Strategy
Identify key areas of need, map the user journey, relevant workflows, and KPI framework, find where AI can solve real problems, and collectively prioritize the scope the most impactful solutions.
a map of the destinations where you should go.
AI Solution Design
Go studio with a tight, cross-functional team to give initial shape to the desired solutions, and emerge with the key technical and business requirements. Creative problem-solving, co-creative, and grounded in pragmatics.
solution experience briefs that align tech, business, and experience.
Product Strategy and Solution Dev
Kick off aligned on KPIs, user testing, and the iteration program — then dive into rapid concept development and experimentation cycles to get a solution to market.
a plan that drives you to a solution people want.
Human-centric · Scoped to priorities · Co-creative · Strategic alignment before dev · 8 – 12 weeks
Designed for outcomes that compound
Pragmatic prioritization
Scope becomes right-sized and focused on the right needs, realizing more effective outcomes and a more impactful product in market in a reasonable amount of time.
Business impact
By tying user-journey stages to business KPIs and connecting them to your solution requirements, you create real attribution between solution and outcome.
Great UX
Solutions framed inside a real user journey, with co-creation baked in, become experiences people actually adopt.
MVP in a quarter
Time invested in prioritization and validated requirements means you ship a viable MVP faster. One quarter, that’s really good.
De-risked investment
An inclusive, collaborative, user-centered approach reduces failure risk at multiple stages. You can feel good about your investment.
Kickstart your competency
Orgs need to learn how to make useful AI themselves. The Program becomes a platform for your teams to grow from.
The biggest outcome?
Higher likelihood of ROI.
Selected work and solutions
A growing portfolio of AI solutions designed at the intersection of business outcomes and customer experience.
Tell me what you're trying to figure out.
Three quick prompts. You'll get a structured response from me within 24 hours, and we can decide together whether a 30-minute discovery call makes sense.
Or email me directly: sasha@sgxd.ai